What I believe sets you apart from other business coaches is your ability, under some extreme conditions, to never give up and to always be on the lookout for a different approach if the current one isn’t working. I like to believe that I have contributed to your improvement in this area! I also like to add that your wholistic mental/practical method has helped me immensely .

My business is running a whole lot better today than it would have been, if at all, because of BSFT.
— Denis


Business coaching is a personal and collective approach to business development that is defined by the close relationship between coach and leader. 

Coaching allows Athol to work closely with clients to provide specific guidance and strategies for addressing the unique concerns and goals of their business. 

Clarity & insight.

Athol’s insight facilitates growth in the ability for business leaders to problem-solve and decision-make with confidence; with a focus on empowering business leaders to achieve eventual independence and long term success. 

Monthly benefits:

  • 2 one to one consultations @ 1.5 hours each
  • 1 consultation with your staff @ 1 hour
  • 1 hour admin support including preparation of templates, statistics, research or other as required
  • 1 hour on phone or by email support

Go further.

Management consulting helps Athol take business leaders further than they would go on their own, using his intentional and skilful management of relationships, to enable business leaders to succeed independently, while accomplishing a collective outcome.

Your investment: $1600.00 P/M plus GST

Invest in your success today


Athol’s passion lies in the development of strategies and solutions for passionate people. With over 20 years of business management and finance advisory experience, Athol understands the opportunities and challenges that businesses face; supporting through performance benchmarking, balance sheet structuring and asset utilisation.

Athol has driven several business transformations, consistently delivering revenue and profit growth through formulating and implementing strategic and operational plans. He believes the secret to small business success lies beyond process improvement, in personal development and positive behavioural change, to ensure the right mindest.

His approach is often described as compassionate, insightful and practical, bringing all these characteristics together to realise a genuine impact in people’s lives and businesses.

Athol’s passion has led him to create his online training program to make the tools available to achieve sustainable process improvement and facilitate change across a number of trades businesses in Australia. 

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